Giovanni Straight Fast Hair Straightening Elixir is a salon-quality hair styling elixir created to smooth, soothe and straighten hair while giving it a silky, shiny finish. Its easy-to-spread formula helps make hair more manageable during blow-drying and supports a sleek, polished look without making the style feel heavy. Infused with natural botanicals and conditioning agents, it helps control frizz, improve styling ease and leave hair looking smoother, straighter and healthier. It is suitable for use on damp hair before styling and can also be used lightly on dry hair as a finishing touch.